There comes a stage in the life of every company when the sales effort needs a boost - be it postioning your offer for new markets, an improvement in the way you manage sales, an investment in the people who are involved in sales or just the need for some short term “feet on the street”. Ramus is able to provide practical help based on years of successful experience in sales and sales management. For further information on any solution please contact us here

Programmes include :

Product Positioning & Marketing
Sales Process Improvement
Sales mentoring for non-sales staff
Pre-sales support staff training
Specific sales projects
Interim sales management
Executive networking

Right message, right market :
Product marketing and positioning

Having a good product does not guarantee sales success - you need to be selling to the right market with the right messages. Ramus has in-depth experience of product marketing and positioning. Our marketing and product marketing experience coupled with our field sales expertise enables us to deliver practical help in positioning your product for sales success. Whether you are entering a new market or reviewing where you currently stand, Ramus can help

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Effective sales management :
Sales Process Improvement

Managing a busy sales force no matter what size requires a well defined set of management controls. Sales people are by nature creative and action oriented - managing the necessary prThe key to implementing and managing successful sales processes is a light touch. The processes have got to deliver the results to the business whilst remaining an acceptable burden on the sales force. Ramus’s long experience in the sales field can be applied to help you develop a sound and robust sales process.ocesses is often overlooked. Proper management of the sales process ensures that :

• Opportunities are properly managed and tracked
• Follow up activities are properly managed and resourced
• Pipelines are controlled
• Targets and forecasts are easily monitored

The key to implementing and managing successful sales processes is a light touch. The processes have got to deliver the results to the business whilst remaining an acceptable burden on the sales force. Ramus’s long experience in the sales field can be applied to help you develop a sound and robust sales process.

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Everyone needs to sell :
Mentoring for Non-Sales Staff

Regardless of the size of your company, everyone should be involved in the sales activity of your business. Many people are frightened of anything to do with sales, others feel that sales is not their concern, but it is the lifeblood of the business, which requires total effort from everyone. Ramus has developed a range of workshops and one to one mentoring to help non- front line sales staff understand the issues and how they can successfully support  the sales effort.

Not enough people to meet peak demands?
Specific Sales Projects

There will be times when you may not have enough sales resource to meet your current needs. It may be that someone has resigned and it is going to take time to replace him/her or that you have a special short term project. Ramus can fill the gap with an experienced sales person on a full or part time basis. This flexible solution means that you stay on top of opportunities whilst protecting your professional reputation.

Lost a key sales manager ?
Interim Sales Management

It always happens at the most inconvenient time. The loss of a key person from the sales management team means loss of momentum in your sales effort and an unwelcome extra burden on the senior management team. Ramus can provide you with an experienced head of sales on a short to medium term basis. This flexible solution will give you the breathing space you need to find the right candidate to fill the key position.

Improving sales force effectiveness
Pre-Sales Support Staff Training

The engineers and technical experts that support your sales force are absolutely crucial to your success, but one area of their training is often neglected. Sales awareness and knowing how to conduct themselves in a sales situation is a core skill. Potential clients invariably judge the capabilities of your company by the skills and quality of your pre-sales technical staff. Standard sales courses are not geared to the requirements of pre-sales support engineers. Ramus has developed a tailored course to directly address this need. Each bespoke workshop is based on your product line and specific needs. The interactive, hands on approach will benefit new and experienced engineers alike.

Opening the right doors to help you succeed
Executive Networking

Success in developing business relies on gaining access to the right people at the right time. Ramus and its associates have developed an extensive network in the course of their projects. This network can be put at your disposal via tailored executive networking programmes which will open doors for your sales force. Each programme is tailored to the needs of your business and if Ramus feels it cannot fulfil your needs, it will not take on the project. Meeting the right people can mean the difference between success and failure of your sales effort and is a valuable addition to your lead generation programme.